Drip content (AKA Evergreen) allows you to share content slowly, over time, instead of giving the subscriber access to everything up front.
You have the ability to set categories in Kajabi to be released a number of days after a member joins a product. This is useful if you want to have new content released to a member each week after they join, for example.
If a category is set as "Drip", an email will be sent to the member on the day that the category becomes available to them at 17:00 UTC. This is useful to make them aware of the new content and to pull them back into the site.
The email which gets sent to the member looks like this:
Hello (member’s name), There’s new content available for you at (your site’s name). (name of product) (name of category that just became available) To login to the site, just follow this link: (site login link)